15 Jan 2003 @ 9:42 AM
People (particularly business weasels) seem to have an innate desire to re-work the language, changing the acceptable meaning of words etc. One that really bugs me is using “grow” as an active verb, i.e., “We are trying to grow the market.” What is wrong with the other words that actually fit there and don’t require mangling Webster? Examples:
- We are trying to expand the market.
- We are trying to build the market.
- This is an attempt at market growth.
Notice how all those sentences sound more natural? Anyone who thinks using grow as an active verb sounds good – you’re a putz.
This has been a public service announcement from the Opinionated Asshole. Thank you for your attention.
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